Portfolio/Let's Get

Moving & logistics · Environmental branding

Let's Get Moving wall mural and workplace branding case study by David Mantegh

Transforming a moving-company office into an energetic workplace brand experience through large-scale mural design, custom illustration and spatial storytelling.

Environmental GraphicsWall MuralIllustrationWorkplace BrandingBrand Storytelling
Engagement
2024 · Office mural and workplace experience
Relationship
Environmental branding engagement
Role
Creative Director · Environmental Graphic Designer · Illustrator
Scope
Environmental graphics, wall mural concept, custom illustration, brand storytelling and production-ready artwork

Case study summary

What this project
solved.

Client
Let's Get Moving, a Canadian moving company serving residential and commercial clients across multiple locations.
Business problem
The office environment needed to express the company's energy, professionalism and customer-focused culture.
Audience
Employees, visitors, partners and customers encountering the brand inside the workplace.
David's role
Creative director and designer for the mural concept, custom illustration system and environmental brand expression.
Services
Environmental branding, wall mural design, large-format illustration, visual storytelling and production preparation.
Outcome
An ordinary office surface became a memorable workplace experience and a physical extension of the brand.
Collage of completed Let's Get Moving office wall murals installed across corridors, meeting rooms and franchise sales areas
01 · Installed wallsCompleted murals across office corridors, franchise rooms and team areas
Let's Get Moving mural presentation board showing character artwork, LEGO-style truck mockup, completed wall installation and values-wall design
02 · System boardPresentation board connecting character, truck, wall mockup and installed workplace graphics
Finished Let's Get Moving workplace mural with illustrated movers standing in front of a branded office wall
03 · Office experienceFinished environmental brand experience
Large-format Let's Get Moving mural applied inside the office with wall graphics visible across the workspace
04 · InstallationLarge-format mural applied to the workspace
Wide office corridor view showing the installed Let's Get Moving mural wrapping multiple walls
05 · Wall viewOffice mural application from Behance
Let's Get Moving mural measurement and planning board with office floor plan, wall dimensions and reference photos for kitchen, entrance, working stations and corporate management areas
06 · MeasurementsPlanning map used to measure walls and organize mural zones before production
Step-by-step Let's Get Moving mural project process showing consultation, measurements, concept development, design, revisions, preparation, installation and final review
07 · Project phasesDocumented process from briefing and wall measurements through final review
Let's Get Moving concept-development board showing 2D-to-3D character development and moving-team mascot concepts
08 · Concept developmentCharacter and story development for the mural system
Let's Get Moving 3D character board inspired by the management team with portrait references, stylized character versions and Toronto street background
09 · Team charactersManagement-inspired 3D characters created to personalize the workplace story
Let's Get Moving franchise-room wall mockup with core services, collaboration modes, franchise training programs, startup needs, additional costs, innovation theme, truck scene and mascot
10 · Franchise mockupWall-panel mockup for service education and franchise-room storytelling
Let's Get Moving values-wall mockup showing mission, vision, teamwork message, Canada and United States growth map, and mover characters
11 · Values mockupValues and teamwork wall art prepared for large-format environmental use
Let's Get Moving mural system overview with custom moving-team characters, brand colours and environmental graphic language
12 · Mural systemEnvironmental branding system for the office experience
Illustrated Let's Get Moving branded moving truck with mascot artwork and city-road scene used in the mural system
13 · Truck artworkVehicle illustration used in the mural system
Custom Let's Get Moving mover-character lineup holding branded boxes for use in the wall mural artwork
14 · Character detailCustom illustration detail for the workplace story

Brand DNA

Energy. Movement. Teamwork.

The mural turns operational values into a visual environment that feels active, welcoming and unmistakably connected to the moving business.

  • MovementComposition, rhythm and illustrated elements that suggest motion and progress.
  • TeamworkVisual storytelling that supports a shared workplace identity.
  • ServiceA tone that stays friendly, practical and customer-focused.
  • ScaleArtwork prepared for large-format production, viewing distance and everyday office use.

01 / The challenge

Turn office walls into a brand experience.

The project needed to do more than decorate. It had to make the office feel more alive, support employee engagement and reflect a company built around movement, coordination and service.

02 / Brand audit

The space needed a story, not wallpaper.

The design criteria translated the moving-company brand into an environmental system that could hold up at architectural scale.

Environment
Use the workplace as a brand touchpoint employees and visitors experience daily.
Story
Show movement, logistics, teamwork and customer care in a memorable way.
Production
Prepare artwork for scale, legibility, installation and long-term durability.
Culture
Create a more motivating and welcoming atmosphere inside the office.

03 / Environmental process

Audit first.
Build what lasts.

The work moved from spatial intent and brand story into illustration, large-format composition and production-ready mural artwork.

  1. Sprint 0001

    Frame

    Define the workplace goals, wall locations, viewing distances and brand behaviours to express.

    Gate · Environmental brief approved
  2. Sprint 0102

    Map

    Study how people move through the space and where mural moments could create the strongest impression.

    Gate · Wall strategy selected
  3. Sprint 0203

    Illustrate

    Develop custom visual elements that connect moving, teamwork, energy and customer service.

    Gate · Illustration direction approved
  4. Sprint 0304

    Compose

    Build the wall system so the story reads across large surfaces and different sightlines.

    Gate · Mural layout approved
  5. Sprint 0405

    Prepare

    Translate the design into production-ready artwork for large-format output and installation.

    Gate · Production files prepared
  6. Sprint 0506

    Install

    Support final delivery so the mural works as a durable workplace brand experience.

    Gate · Office experience complete

04 / System rollout

Identity
in use.

The brand was extended into the built environment so employees and visitors could experience the company's energy and culture in the office itself.

Office muralEnvironmental graphicsCustom illustrationLarge-format artworkWorkplace storytellingBrand experienceProduction files
View supporting work on Behance

05 / Workplace system

A physical brand system people can stand inside.

The mural gives Let's Get Moving a more expressive workplace presence while reinforcing movement, coordination and customer-focused service.

Environmental branding · Custom wall mural · Workplace experience

06 / Outcome

A workplace transformed into
an immersive brand experience.
DeliveryImmersive office mural system · Stronger workplace identity
MethodBrief · Illustrate · Produce

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